How to automatically Opt-in /Opt-out users in AiSensy App

What is a WhatsApp Opt-in?

WhatsApp Opt-in is the permission businesses must obtain from users to send them notifications on WhatsApp.

This permission can be taken either directly on WhatsApp or from other channels like the website, checkbox during the signup process & social media ads.

You can now automatically Opt-in/ Opt-out users in AiSensy App with the smart Opt-in Management feature.

How to automatically Opt-in /Opt-out users?

Go to Optin Management

To set up Optin & Optout for users, go to 'Optin Management' in Manage Section.

Enable API Campaign Opt-out as shown in the image to enable users to get automatically opted-out.

Add Opt-out Keywords

Now let's look at how you can automatically opt-out users in AiSensy.

👉 First, Enable Opt-out response. This will automatically send an opt-out notification to users who wish to opt-out from your WhatsApp updates.

👉 Notice from your chats & add the Keywords users send to opt-out of your WhatsApp updates.

👉 Keywords can include a simple 'STOP' or 'Don't send me messages'. After adding keywords, press Save settings.

Any user who replies with these keywords will automatically get opted out of your WhatsApp updates.

*You can add a maximum of 5 Opt-out Keywords in AiSensy App.

Configure the Opt-out message (Optional)

In case you wish to personalize the Opt-out message, you can do that easily.

👉Just click Configure message
👉Choose a pre-approved message or create a new one
👉 Choose the message type
👉 Add a new message (if creating a new message
👉 Click on Save Configuration.

Setup automatic Opt-in for users

Repeat the steps to set automatic WhatsApp Opt-in as performed while setting up Opt-out management.

👉 Enable Opt-in Response
👉 Add Opt-in Keywords (Yes, I am in etc)
👉 Configure message (Optional)
👉 Save settings

*You can add a maximum of 5 Opt-in Keywords in AiSensy App.

E.g. User Opted-out automatically

As shown in the image, when a user replies with an Opt-out keyword, which in this case is STOP, they'll be automatically opted out of receiving future updates on WhatsApp.

E.g. User opted-in automatically

Similarly, when a user replies with an Opt-in keyword, which in this case is Opt me in, they'll be automatically opted in to receive future updates on WhatsApp.

FAQ

What is the meaning of WhatsApp consent?

To promote a safe & spam-free environment on WhatsApp, Meta has made it mandatory for businesses to take consent from users before sending them WhatsApp Notifications. This way Meta ensures that users only receive communication from businesses they wish to connect with.

Is WhatsApp Opt-in necessary?

Yes, WhatsApp Opt-in is mandatory. Businesses need to collect Opt-in from users before sending their first Business-initiated message outside the 24-hour session window.

What if a user accidentally gets Opted-out?

If a user sends an Opt-out keyword, they'll get opted-out!To prevent users from accidentally getting opted-out, kindly set the Opt-out keywords carefully. A useful tip here is to add your Opt-out keywords in the footer of all your template messages.