What is WhatsApp Retarget?
WhatsApp Retarget is an innovative feature offered by AiSensy, an official WhatsApp Business Service Provider (BSP), that allows businesses to retarget their customers directly on WhatsApp. This tool empowers you to send tailored messages to users who have previously interacted with your business, driving higher engagement, conversions, and customer satisfaction.
How does WhatsApp Retargeting Works?
AiSensy’s Smart Campaign Manager simplifies retargeting by allowing you to segment your audience based on their interactions, schedule broadcasts in advance, and track the performance of your campaigns in real-time. This ensures that you can easily identify and retarget high-interest users, boosting your conversion rates.
Can I schedule WhatsApp Broadcasts in advance?
Yes, with AiSensy, you can plan and schedule your WhatsApp Broadcasts up to two months ahead. This feature helps you stay organized and ensures your campaigns are delivered at the optimal time without manual intervention.
What types of user interactions can I retarget?
You can retarget users based on three key interactions:
Read: Users who have read your WhatsApp message.
Replied: Users who responded to your message.
Clicked: Users who clicked on the CTA button in your message.
How do I measure the success of my WhatsApp Retargeting campaigns?
AiSensy provides comprehensive real-time analytics on your campaigns. You can track key metrics like delivery rates, read rates, reply rates, and click-through rates. This data helps you understand the effectiveness of your campaigns and refine your retargeting strategy.
Is WhatsApp Retargeting cost-effective?
Absolutely. By focusing your marketing efforts on users who have already shown interest in your messages, you maximize ROI and reduce wasteful spending on uninterested users. This targeted approach ensures your marketing budget is spent efficiently.
Can I personalize my retargeting messages?
Yes, personalization is key to increasing conversion rates. AiSensy allows you to customize your retargeting messages, making them more relevant and engaging to your audience, which significantly boosts your chances of success.